This Friday, February 17th, will be the beginning of the 2017 London Fashion Week, one of the largest and most intensely watched events in fashion for the year. Will you be paying attention?
If you’re asking yourself, “what’s the point?” you’re not alone. However, in the upcoming days dedicated to fashion, each of us can take a moment or two to reflect on what our own choices and preferences mean in the larger context.
Whether we consider ourselves to be fashion conscious or not, the clothes we wear and the decisions we make in purchasing them speak volumes. The materials we choose to put on our bodies truly matter. They not only help us represent who we are to the world, but they also have the potential to show how deeply we are invested in what matters to us.
The types of clothes we choose to wear, how they are produced, and how often we purchase items of clothing have drastically changed. Over the past few years, we have swung from traditionally handmade to mass-produced and back again with locally produced or recycled clothing
The fashion industry is an immense business that has come to depend upon the constantly shifting trends and demands from consumers. To keep costs low and production astronomically high, we have created a trade that is largely between what is fast, cheap, and disposable for clothing and how we treat workers and our environment. We typically make these choices out of convenience and with our budgets in mind.
As consumers, it often feels like our clothing choices are between quality and cost, with very little in-between. However, now that we have begun to see the harmful impacts our clothing choices can have, many are finding ways to dress well without spending too much or supporting harmful systems.
So, how can we be more ethical in our fashion choices while not crushing our budgets? Here’s a few ways to get started!
1. Do a little research - look into your favourite brands and find out where their products come from, how they’re made, and how they treat their employees! A little information goes a long way. Take a look at
2. Buy handmade when possible - shopping on the high street, at local shops, in farmers markets, and even on Etsy can be a great way to interact directly with the people making the goods you’re purchasing and wearing!
3. Try second-hand - Either through trading with someone you know or purchasing from the charity shop around the corner, try to have recycling in mind when it comes to your next clothing purchase
4. Simplify your closet - Try to determine what you “want” and what you “need” in your wardrobe and focus on quality over quantity. How many pairs of the same trousers do you really need? It can feel very refreshing to downsize
Whether you will be watching fashion week closely, shopping all of the sales, or celebrating your minimalism, taking the time to be more mindful about what we are putting onto our bodies and into our lives is worthwhile and can help to change our decisions in the future!
Let us know about your wardrobe choices!